{"product_id":"diamond-breastfeeding-bra","title":"Low Cut Diamond Maternity Bra","description":"\u003cp\u003eDiscover the luxurious comfort of our Low Cut Maternity Bra, a classic and feminine style that provides seamless support from pregnancy to breastfeeding. Designed with UGrow™ technology and soft, moulded cups, this bra fits discreetly while ensuring you feel confident and comfortable all day long.\u003c\/p\u003e\n\u003cp\u003e\u003cimg height=\"117\" width=\"297\" style=\"margin-bottom: 16px; float: none;\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1015\/7339\/files\/Copy_of_SQUARE_3_480x480.png?v=1727997280\"\u003e\u003cbr\u003eUGrow™ is a medical support technology designed to ensure that your bra is always the right fit. UGrow™ maintains comfort, helps prevent potential milk duct blockages, and supports the natural production of healthy breast milk.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits \u0026amp; Features\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e• UGrow™ Technology: \u003c\/strong\u003eAdapts to your body changes for a perfect fit during your pregnancy and breastfeeding journey.\u003cbr\u003e\u003cstrong\u003e• Seamless Design: \u003c\/strong\u003eSoft cups provide steady, gentle support while maintaining a discreet look.\u003cstrong\u003e\u003cbr\u003e• Breastfeeding-Friendly:\u003c\/strong\u003e Features one-handed drop-down cups for convenient nursing.\u003cstrong\u003e\u003cbr\u003e• Adjustable: \u003c\/strong\u003eAdjustable straps and removable padding offers the flexibility you need to customise your fit.\u003cstrong\u003e\u003cbr\u003e• Breathable: \u003c\/strong\u003eKeeps you cool and comfortable, ideal for both pregnancy and nursing.\u003cbr\u003e\u003cstrong\u003e• Comfortable \u0026amp; Safe: \u003c\/strong\u003eWire-free with soft, seamless cups avoid pressure on breasts, helping to prevent milk ducts inflammation.\u003cbr\u003e\u003cstrong\u003e• Available in Plus Sizes: \u003c\/strong\u003eOffering a range of sizes to ensure that every mum can find her perfect fit.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eMotherhood deserves a touch of glam, and our Low Cut Maternity Bra perfectly combines elegance and convenience for stylish mums.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"line-height: 1.4;\" data-mce-style=\"line-height: 1.4;\"\u003e\u003cstrong\u003eNew Beginnings Tip: \u003c\/strong\u003eKeep at least 3 bras on hand — one to wear, one in the wash, and one for tomorrow.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"line-height: 1.4;\" data-mce-style=\"line-height: 1.4;\"\u003eCustomer Review:\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan style=\"line-height: 1.4;\" data-mce-style=\"line-height: 1.4;\"\u003e\u003cspan style=\"line-height: 1.4; color: rgb(255, 142, 159);\" data-mce-style=\"line-height: 1.4; color: rgb(255, 142, 159);\"\u003e\u003cspan\u003e\u003cspan style=\"color: rgb(255, 142, 159);\" data-mce-style=\"color: rgb(255, 142, 159);\"\u003e\u003cspan style=\"color: #ea9999;\" data-mce-style=\"color: #ea9999;\"\u003e\u003cspan style=\"color: rgb(255, 142, 159);\" data-mce-style=\"color: rgb(255, 142, 159);\"\u003e\u003cspan style=\"color: #ea9999;\" data-mce-style=\"color: #ea9999;\"\u003e\u003cspan style=\"color: rgb(255, 142, 159);\" data-mce-style=\"color: rgb(255, 142, 159);\"\u003e\"I love this bra so much. I’ve worn it (in all the colours!) 24\/7 during both pregnancy and postpartum now breastfeeding and love it. So comfy, washes really well and cute too!\"\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e\u003cspan style=\"line-height: 1.4;\" data-mce-style=\"line-height: 1.4;\"\u003e\u003cspan\u003e- Stephanie via \u003cem\u003eNew Beginnings\u003c\/em\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"New Beginnings","offers":[{"title":"S \/ Black","offer_id":39660027052086,"sku":"NBDIASB","price":35.0,"currency_code":"AUD","in_stock":true},{"title":"S \/ White","offer_id":39660032131126,"sku":"NBDIASW","price":35.0,"currency_code":"AUD","in_stock":true},{"title":"S \/ Nude","offer_id":39660055167030,"sku":"NBDIASCH","price":35.0,"currency_code":"AUD","in_stock":true},{"title":"S \/ Chestnut","offer_id":39660083839030,"sku":"NBDIASC","price":35.0,"currency_code":"AUD","in_stock":true},{"title":"S \/ 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